A new presentation on the role of marketing in the post digital landscape, with a special focus on developing the product relationship into a membership based marketing business model.
Presented Tuesday for the SAS Institute in Norway.
As I find my slide style being remixed (and loving the fact that it is :) on slideshare.net, I am currently trying to redevelop some stuff. I’ve added a lot of text from this blog to the slides, and hope this will provide more context for the readers and participants
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If interested you can, as always, find most of the individual slides on my flickr.com account everythingnewisdangerous.
As always, I’d love to hear what you think, especially your favorite slides – and why.
The presentation is embedded below, or find it on slideshare.net
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